
Masters of Comms
Masters of Comms is a podcast about the transformation of corporate internal communications. It explores how digital workplaces, hybrid work, and changing employee expectations are reshaping how companies communicate. Each episode features experts who share their experiences and practical insights on topics like employer branding, employee engagement, and employee advocacy. The show promotes a more editorial, visual, and engaging approach to internal comms, centered on listening to employees and involving them in the communication process.
Episodes

Designed for HQ. Broken for the Frontline?
Why do so many digital workplace projects struggle to gain traction with frontline employees? Is the problem really the technology... or is it the assumptions behind the design?In this episode of Masters of Comms, we sit down with Suzie Robinson, Consultant and Analyst at ClearBox Consulting, to explore one of the biggest blind spots in internal communications: the frontline experience. Drawing on

"Everything, Everywhere, All At Once" is not a channel strategy
Why do so many internal communications strategies create more noise than clarity? Is the problem really a lack of channels? Or a lack of purpose behind them?In this episode of Masters of Comms, we sit down with Collin Noronha, Head of Regional Practices in Internal Communications at Amdocs, to unpack why "everything, everywhere, all at once" is not a strategy, and how many organizations end up aut

Your Frontline Isn’t Disengaged. Your Comms Are.
Why do so many companies say their frontline is disengaged, when the real issue might be the way they communicate? In this episode of Masters of Comms, we sit down with Pinaki Kathiari, CEO of Local Wisdom, to unpack why internal comms adoption does not fail because of the platform, but because too many organizations still rely on an old broadcast mindset.From meeting employees where they are to b

Want Better Employee Engagement? Start With Recognition.
How do you turn a reward program into a culture-building tool? In this episode of Masters of Comms, Rochelle Oakley, Internal Comms, Culture & Engagement Partner at Beazley, shares how her team successfully rolled out a shared incentive plan, boosting participation, recognition, and trust across a global workforce.From tailoring communications for different cultural contexts to ensuring leader

The 3 Pillars of Internal Comms: How to Make Them Work Together?
Are you ready to level up your internal communications? Masters of Comms is pleased to welcome Pravin Patil, VP-Corp Comm & Head-IC at Axis Bank. In this epsisode we dive into understanding the 3 key pillars for successful internal comms and how to best align them for superior results.Join us as Pravin reveals how when branding, content & technology join forces, internal communications shi

Inside Domino’s: Aligning Franchisees & Employees Through Change
Most internal comms teams have a tough enough job aligning employees. But what if the people wearing your brand don’t actually work for you? In this episode of Masters of Comms, we sit down with Stacie Barrett, Director of Internal Communications at Domino’s, to unpack how the global pizza giant keeps franchisees, frontline workers, and corporate teams aligned—even through massive transformations.

What Is Organizational Culture? Create, Celebrate, and Lead It!
What is culture, really? Is it something you can define, or does it live in the unseen moments of our teams? In this episode of Masters of Comms, we sit down with Shane Hatton—global author, leadership coach, and culture expert—to dive into the heart of workplace culture.From navigating the “Leadership Dilemma” to creating “team memes” that stick, Shane unpacks the conversations every leader needs

How to Make Internal Communication More Inclusive?
Have you been procrastinating making your internal communication more inclusive? Not anymore.Masters of Comms is pleased to welcome Aniisu Verghese, founder of Intraskope. In this episode, we dive into what it means to have inclusive internal communication, why it is so important in the post-pandemic workplace, and how to make employees' voices heard in your organization. Join us to uncover practi

Takeda: Crafting a World-Class Employer Brand
Join us for a riveting episode of Masters of Comms featuring Diana Macovei from Takeda, where we delve into the nuanced world of employer branding. Explore how Takeda has mastered the art of fostering a vibrant workplace culture that not only attracts but also retains top talent on a global scale. From aligning internal stakeholder visions to effective storytelling that resonates worldwide, uncove

Who Is Responsible for Internal Communication?
Are you struggling to determine who is responsible for internal communication? Master of Comms is pleased to welcome Nandini Chatterjee, ex-CMO of 21 years at PwC, India. In this episode, we dive into which departments are responsible for which parts of internal communications and understand how best they can work collaboritively.Join us as we finally reveal the secret answer to "who is responsibl

Navigating Change: Elevating Global Initiatives Through Communication
Tune into this episode of Masters of Comms for a deep dive into the art of change management with Hannah King, Head of Global Employer Brand and Recruitment Operations, at Straumann Group. Discover how a global leader in dental solutions navigates the complex dynamics of introducing new technologies and processes across varied cultural landscapes. We'll explore the strategies that ensure smooth tr

Video at the Heart of your Internal Communication Strategy
Are you ready to smartly integrate videos into your internal communication strategy? Master of Comms is pleased to welcome Asha Panicker, independent consultant in content strategy & corporate communication. In this episode, we dive into the role of videos in business communication, real life use cases of the use of video in internal communication, the rise of smart videos and ways to measure

How to communicate with employees during a merger
Is your organization heading for a merger? Effective employee communication is key to ensure its success. Master of Comms is pleased to welcome Preeti Sharma to guide us on the subject. Join us to reveal a step by step guide on how to ensure successful employee comms before, during and after a merger!Preeti' advised to read "Winning Minds: Secrets from the Language of Leadership" by Simon Lancaste

Managing internal communication for a fast-growing organization
Is your organization undergoing a season of fast growth? Are you struggling to keep up with your internal communications? Master of Comms is pleased to welcome Anshul Sharma, Head of Communications & PR at Schbang. In this episode he spills the beans on how Schbang leaned in on transparency, brutal honesty and clarity to scale their internal comms as the company has been growing at an incredib

EVP: Building Stronger Employer Brands with Effective Communication
Join us on 'Masters of Comms' as we unravel the intricacies of Employee Value Propositions (EVPs) with Alastair Atkinson from ScarlettAbbott, a leading expert on the subject. Discover how a well-crafted EVP not only prevents costly employee turnovers but also becomes a magnet for attracting ideal talent, blending tangible benefits with the unique cultural ethos of your company. Alastair demystifie

Experience Architects: Building Engagement in the Real & Virtual Worlds
Dive into the future of work with Paul Bennun on our latest episode! As we embrace the era of hybrid working, the workplace undergoes a dynamic shift. Join Paul as he unravels the secrets behind crafting an exceptional employee experience at DAZN, where digital channels and physical spaces seamlessly blend. Discover the challenges faced and how to strike the perfect balance between the virtual and

Elevating Your Brand: The Strategic Role of Thought Leadership
Are you struggling to set up a successful thought leadership program? Masters of Comms is pleased to welcome Peter Yorke from SunTec. In this episode, he shares their success story with clear tips on how to identify, nurture and motivate thought leaders in an organization. Join us to learn how to start and expand a successful thought leadership program and help distinguish your brand!

How to Manage the Blending of Internal & External Comms
Are you struggling to navigate the blurring lines between internal and external comms? Masters of Comms is pleased to welcome Amit Govind, Head of Internal Communication & Social Media at Tata Consultancy Services. In this episode we talk about the role of social media, mobile and storytelling in internal comms and unpack what goes into the practical process of making it a reality.

The Power of Influence: How Effective Communication Fuels Social Selling Success
Join us in this exciting episode as we delve into "The Power of Influence: How Effective Communication Fuels Social Selling Success." We sat down with industry expert, Sandy Adam of Quest Software to uncover the secrets of building a thriving social selling strategy that has the potential to transform your business. Discover the journey of a company that initially took the leap into social selling

Challenges = Opportunities: Uncover How to Turn Brand Hurdles Into Success Stories!
Join us in this exciting episode, as we delve into the world of employee advocacy and its profound impact on building a strong brand reputation. Discover the secrets to harnessing the power of internal team members and external partners to take your brand to new heights. From uncovering the missing elements in your content strategy to creating consistent and fun experiences, we'll explore proven s

Employee Advocacy: How to Unleash and Scale with a Global Workforce
In this episode, we're taking you on a journey to explore the dynamic world of employee advocacy on a global scale. Join us as we dive deep into the strategies and insights needed to elevate your advocacy program to new heights.Our expert guest, Joe Morris, Head of Social Media & EA at Capgemini shares their wealth of knowledge on embracing a worldwide approach to advocacy. Discover the critic

Recruitment Amplified: Harnessing Employee Advocacy in the Talent Race
Are you ready to supercharge your recruitment efforts and win the talent race? Masters of Comms is pleased to welcome Wendy Alexander, Talent Scout at POET. In this episode, we dive into the game-changing strategy of "Employee Advocacy" and how it can revolutionize your hiring process. We explore the power of tapping into your most valuable asset - your employees - to become your brand ambassadors

Unleashing the Power of Executive Thought Leadership to increase brand engagement
Masters of Comms is excited to welcome Sarah Goodall, CEO at Tribal Impact. Sarah is here to unveil her secrets to building an impactful executive thought leadership program. Discover her key recommendations to start and scale leadership advocacy as one of the pillars to a strong brand strategy. Sarah advised us to read: A Beautiful Constraint by Mark Barden & Adam Morgan, Atomic Habits by Jam

Mastering Comms Channels in Decentralized Organizations
Masters of Comms is pleased to welcome Paul Osgood, Global Head of Internal Communications at Clifford Chance. Paul is here to share his recommendations on how to you build consistent communication channels in decentralized organizations! Find out how he embeds consistency that brings people together whenever and wherever they reside.

Keeping Your Top Talent when Inflation's Heating Up!
Masters of Comms is pleased to welcome Dani Lindley, Director of Marketing, Comms & Collaboration at Bip Group. Dani is here to share her recommendations on how to keep your top talent when inflation's heating up! Uncover her approach to engaging employees with honest & transparent communication strategies to retain talent in a continuously changing economic environment.

Building an Impactful Employee Advocacy Strategy in a Sensitive Industry
Masters of Comms is excited to welcome two expert guests from Nuspire, Francie Dudrey, Senior Director of Content Marketing & Corporate Communications and Rebecca Schloesser, Corporate Communications Coordinator. They will share their recommendations on how to build an impactful employee advocacy strategy in the secretive industry of cyber security. Discover how they have implemented an enviro

Why Storytelling is so Important to Your Corporate Comms Strategy
Masters of Comms welcomes Sam Bleazard, Employer Brand Content Producer at Fortnum & Mason, where he has put a modern spin on a heritage internal comms brand. Sam is recognized with more than 25 years of experience, where he has been successfully transforming comms strategies at leading organizations. Sam shares his insights on how to implement an impactful storytelling strategy at traditiona

Internal Comms + DE&I : How Do You Make Them Work Together?
Masters of Comms receives Advita Patel, Director & Founder of CommsRebel. For more than 20 years, Advita has assisted corporations to transform their internal communication strategies. Based on her strong experience, Advita shares with us her vision and recommendations on building impactful Diversity, Equity & Inclusion internal comms strategies. Discover tools to help you reach your impl
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