Rain or Shine | Marketing & Entrepreneurship Podcast
Rain or Shine is a marketing and entrepreneurship podcast hosted by business coach Kelsey Reidl. It focuses on the mindset, consistency, and resilience needed to build and grow a business, especially when progress feels difficult. Episodes offer practical advice on marketing, podcasting, content creation, and showing up consistently. The show uses the “rain or shine” idea as a metaphor for long-term entrepreneurial growth.
Episodes
422 We Are Moving: Buying and Selling a Home While Nine Months Pregnant
Quick summaryHost Kelsey Reidl is back from a short break with three-week-old Blair in her lap and a big life update: the family is moving. She tells the full story, from finding their dream home on the five-year anniversary of her mom's death to almost walking away after the inspection, an offer that collapsed a week after signing, and a final sale that closed with her two days overdue.In this ep
421 How to Build a Personal Brand Without Confusing Your Existing Audience
Quick Summary: Stephanie Long, founder of Launch Your Nutrition Biz and Booked Out Nutritionist, sits down with marketing strategist Kelsey Reidl to untangle a question a lot of established founders quietly wrestle with: how do you build a personal brand on top of a business that already works, without confusing your audience or diluting what's already paying the bills? What starts as a funnel-str
420 Behind the Scenes of Hosting Live Events: Our Biggest Fears and What We've Learned After 9 Events
Quick SummaryAfter eight or nine live events and nearly four years of hosting, Wave for Women co-founders Kelsey and Emily sit down for an unfiltered conversation about the fears that keep them up at night before an event — from pregnancy scares and ice storms to missing name tags and worn-out swag bags — alongside the parts of event-hosting they've learned to fully trust.In This EpisodeEmily's bi
419 Nicole Crone on Motherhood at 40, a Two-Year Fertility Journey, and Rebuilding Business Boundaries
Quick SummaryNicole Crone — co-founder of My Aligned Purpose and host of a podcast with over 600 episodes — joins Rain or Shine for a candid conversation about becoming a mom at 40 after years of not wanting kids, surviving a two-year fertility journey, and navigating one of the hardest eight-week stretches her business has faced. Along the way, she shares the systems, mindset tools, and rituals t
418 What Does a Personal Assistant Actually Do? Shayla of Better Than a Bot Explains
Quick Summary:In this episode, host Kelsey sits down with Shayla, founder of Better Than a Bot, a personal assistant service based in Calgary. Shayla shares her journey from 15 years in oil and gas to building a business on her own terms — and why hiring a personal assistant isn't just for the elite. This is a candid, inspiring conversation about time, boundaries, burnout, and building a life that
417 How I Went From Beginner Podcaster to Charging Clients: A Prince Edward County Story
Quick Summary:Recording live from the car en route to a Wave members' event in Prince Edward County, Kelsey reflects on the origin story that started it all — a fully sponsored podcast tour of PEC eight years ago — and unpacks why deciding to stop being a "beginner" changed the trajectory of her business. She also gives an honest, real-time update on prepping for maternity leave.In This Episode:Th
416 Nervous System Regulation, Intuition & the Art of Human Connection with Sarah McCready of Illuminated Joy
Quick SummarySarah McCready, founder of Illuminated Joy, joins host Kelsey for a rich conversation about what it truly means to operate from a place of peace rather than hustle. From charming the village grump as a five-year-old to building a thriving mentorship business after 20+ years in corporate financial services, Sarah shares the real story behind her business name, why nervous system regula
415 How Jen Govier Built HUX: From Gym Embarrassment to a Global Underwear Brand in 19 Countries
Quick SummaryJen Govier is the founder of HUX, a bamboo charcoal underwear brand designed to eliminate camel toe and keep women feeling confident and comfortable. In this conversation, Jen shares the origin story behind HUX — from a mortifying gym mirror moment to a product now sold in 19 countries — and the patient, intentional entrepreneurial journey that made it possible.In This Episode:The gym
414 Celebrating Others' Wins, Using Time Confetti Intentionally & Fixing Your Marketing Message
Quick SummaryIn this energetic solo episode, Kelsey shares three unscripted but surprisingly connected ideas: the power of genuinely celebrating others' wins, using "time confetti" to nourish yourself instead of defaulting to your phone, and the marketing principle of "wrapping your garlic in prosciutto" to make your message irresistible.In This EpisodeWhy two back-to-back engagement announcements
413 Fractional Marketing, Burnout Recovery, and Building a Business from Scratch with Lauren Murdoch of Murdoch Marketing
Quick SummaryIn this episode, host Kelsey sits down with Lauren Murdoch, founder of Murdoch Marketing, a fractional marketing consultancy based in Burlington, Ontario. Lauren shares the raw, messy, and ultimately inspiring story of leaving a burnout-inducing corporate career, taking her family to New Zealand for four months, and coming home to build a business rooted in clarity, community, and gen
412 How to Build Consistent Habits: The Time, Energy & Money Framework for Business Owners
Quick SummaryConsistency isn't about doing everything all at once — it's about doing the right things, repeatedly, in a way that's actually sustainable. In this solo episode, your host breaks down the real reason most people fall off the wagon, introduces a powerful Venn diagram framework for diagnosing consistency blocks, and walks through a practical goal-mapping method you can use starting toda
411 SEO for Small Businesses: Google Rankings, AI Search, and Getting Found Online with Matt Diamante
Quick SummaryMatt Diamante — founder of the Hey Tony Agency — joins host Kelsey for a candid conversation about his winding path from process server to band member to SEO expert. Matt breaks down the foundational steps any small business owner can take to rank on Google, explains how AI search is changing content strategy, and shares the simple daily habit that transformed his referral-only agency
410 4 Mindset Shifts That Separate Junior Entrepreneurs from Experienced Ones (And How to Close the Gap)
Quick SummaryIn this candid solo episode, Kelsey Reidel breaks down four mindset shifts she's observed over nearly a decade in business — distinctions that separate entrepreneurs who stay stuck from those who keep growing. Inspired by a morning hike and a Marco Polo conversation with two long-time entrepreneur friends, Kelsey shares real scenarios, personal stories, and honest reflections on what
409 From Café Owner to Lawyer at 40: Sonya Szabo on Reinvention, Visioning, and Building a Business on Your Own Terms
Quick SummarySonya Szabo is a Canadian business lawyer, former café owner, and entrepreneur who has never done things the conventional way — and that's exactly why it works. In this episode, she returns to the Rain or Shine podcast after eight years to share the full arc of her story: building and selling the Vic Café, going to law school at forty, battling imposter syndrome, and ultimately creati
408 Marketing Q&A: How to Price Your Services, Evaluate PR Opportunities, and Build an Instagram Strategy That Actually Converts
Quick SummaryIn this candid solo session, Kelsey answers your top marketing questions — covering pricing strategy, how to evaluate cold PR pitches, and what to do when your Instagram feels scattered and purposeless. Woven throughout are honest life updates: navigating her second pregnancy, the power of accountability, and how to embrace change as an entrepreneur.In This EpisodeWhy accountability p
407 How Adam Morka Grew Trail Hub 170% Year-Over-Year Event Marketing, Digital Strategy & Brand Building in the Outdoor Recreation Industry
Quick SummaryAdam Morka is the entrepreneur behind Trail Hub, a 142-acre events and recreation destination in Durham Region, Ontario built on the site of a former ski hill. In this episode, Adam breaks down how he drove 170% year-over-year revenue growth using a multi-channel marketing strategy, the hard lessons that came with scaling fast, and why his bet for 2026 is simple: elevate your brand.In
406 Pregnancy Q&A: Miscarriage, Announcing at 20 Weeks, and Postpartum as an Entrepreneur with Jodie Muir of Root and Bloom Therapy
Quick Summary: Kelsey sits down with Jodie, founder of Root and Bloom Therapy, for an honest, heartfelt pregnancy Q&A. They cover everything from why Kelsey waited 20 weeks to announce, to the emotional weight of miscarriage, the art of letting go when you're a type-A entrepreneur, and what intentional postpartum self-care really looks like the second time around.In This Episode:Why Kelsey wai
405 Behind the Scenes of Our Biggest Event Ever: What Worked, What Flopped, and What's Next for Wave
Quick SummaryFresh off their biggest event yet — an 80-woman gathering that left attendees floating out of the venue — Kelsey and Em sit down for an honest, behind-the-scenes debrief. From what went wrong to what made it magical, they share the real story of growing Wave Live Events with heart and intention.In This EpisodeHow to resource yourself (and your household) in the week before a big event
404 Why Marketing Feels Harder Than Ever for Small Business Owners in 2026
Quick SummaryIf marketing feels more confusing than ever, you’re not imagining it.In this episode, Kelsey breaks down why so many female entrepreneurs feel overwhelmed by modern marketing, what “scatterbrain marketing” is costing your business, and why community-based strategies are making a major comeback.She also shares how AI search is changing discoverability, why your digital footprint matter
403 We Sat in a Room Full of Badass Moms in Business. Here's What They Said
Quick SummaryIn this special crossover episode, Evie and Kelsey sit down for a candid debrief following their day at the This Mother Means Business event hosted by Laura Sinclair at The Pearl in Burlington. From conversations about shame and visibility to AI-powered systems and knowing when to get off the wrong train, this episode is packed with real insights from successful women in business — sh
402 The 25-Year Business Success Blueprint: How Julie Daniluk Built a Wellness Empire
Quick SummaryHolistic nutritionist, bestselling author, and TV host Julie Daniluk sits down with Kelsey and Emily for a rare dual-podcast crossover interview. In this episode, Julie traces her journey from co-founding the Big Carrot Natural Food Market in 1999 to landing an international TV show on the Oprah Winfrey Network — sharing the pivots, setbacks, and mindset tools that kept her going for
401 How Olympic Beach Volleyball Pioneer Margo Built a Career Without a Playbook
Quick SummaryMargo is a Canadian Olympian who competed in the first-ever Olympic beach volleyball tournament at the 1996 Atlanta Games — and spent the years before that building the sport from the ground up with nothing but a group of passionate women, a bag of volleyballs, and a relentless vision. Nearly thirty years later, she brings that same pioneering spirit to her work in marketing, communic
400 Solo: How One Conference in 2019 Led to $100K in Contracts, a Business Partner, and a Sold-Out Event
Quick Summary: In this solo episode, host Kelsey takes listeners through the real, unscripted story of how one decision — buying a ticket to a conference in LA back in 2019 — set off a chain of events that led to a $70,000 contract, a $30,000 client referral, life-changing friendships, and eventually co-founding the Wave community. This is a raw, honest account of what happens when you say yes to
399 How to Train Your Voice for Confidence: Vocal Performance Coach Dr. Shannon Holmes on Presence, Nerves, and Authentic Speaking
Quick SummaryVocal performance coach and PhD, Dr. Shannon Holmes, joins Kelsey to reveal how your voice is constantly broadcasting signals about your confidence, credibility, and authority — whether you realize it or not. From the science of human voice perception to practical body-based techniques for speaking with presence, this episode is a masterclass in one of the most underrated professional
398 Day in the Life of a Mama Entrepreneur: Time Blocking, Content Strategy & Staying Sane
Quick Summary: In this candid solo episode, Kelsey pulls back the curtain on what building a business as a stay-at-home mama actually looks like — not the highlight reel, but the real thing. Over three days, she shares her scheduling systems, productivity hacks, business priorities, and the inevitable curveballs that come with parenting, entrepreneurship, and doing it all with intention.In This E
397 How to Build Habits That Stick: Accountability, Self-Compassion & Starting Over with Melanie Killens
Quick SummaryHabits and accountability coach Melanie Killens joins host Kelsey for an honest conversation about hitting rock bottom in 2019, making a $10,000 investment in herself when she had nothing, and how micro habits — not motivation — are the real secret to lasting change. This episode is a masterclass in self-compassion, consistency, and building a life and business on your own terms.In Th
396 This Mother Means BUSINESS! How to Build a Profitable Business as a Mama with Laura Sinclair
Quick SummaryLaura Sinclair shares her journey from corporate marketing to gym ownership to building a thriving online business and community for ambitious mothers. This conversation dives deep into the realities of building a business while raising children, the importance of simplifying your business model, and why you need mentors who actually understand your season of life.In This EpisodeLaura
395 Marketing in 2026: Why POSTING MORE & Leaning into the UNCOMFORTABLE are Non-Negotiable with Melissa Dlugolecki
Quick SummaryMarketing expert Melissa Dlugolecki shares her unconventional journey from celery juice educator to seven-figure agency owner, revealing why volume and brand consistency are the only strategies that matter in 2025. She opens up about transforming grief into purpose after losing her daughter, and why the lessons from that journey make entrepreneurs unstoppable.In This EpisodeWhy volume
394 The Art of Redirection: How to Pivot When Your Business Plans Fall Apart
The Art of Redirection: When Things Fall Apart, You're Exactly Where You Need to BeQuick SummaryWhat if your biggest setbacks are actually redirecting you toward your greatest opportunities? In this candid solo episode, Kelsey shares powerful stories of unexpected career pivots, mindset shifts, and marketing changes that taught her to embrace redirection as an entrepreneurial superpower. From gett
393 Tosca Reno (NYT Best Selling Cookbook Author!) on Discipline, Weight Loss, and Transformation
Tosca Reno (NYT Best Selling Cookbook Author!) on Discipline, Weight Loss, and TransformationQuick SummaryNew York Times bestselling author and fitness icon Tosca Reno shares her remarkable journey from 204 pounds at age 38 to magazine covers and massive success, then through devastating loss and financial ruin, and ultimately to creating Transform with Tosca—a holistic wellness program that addre
392 How to Show Up Consistently as an Entrepreneur (Even When You Don't Feel Creative)
Riding the Waves: Why "Boring" Weeks Kill Your Business (And What to Do About It)Quick SummaryIn this candid solo episode recorded during a tight one-hour window, Kelsey reflects on eight years of podcasting and shares raw insights about her recent panic spiral in December, the beauty of business inconsistency, and a game-changing mastermind lesson: if your life is boring, your content will be too
391 From Real Estate to Reinvention: The Hospital Phone Call That Changed Everything w/ Brittany Anderson (Accountability Coach)
From Real Estate to Reinvention: Brittany Anderson on Accountability, Community, and Building a Life You Actually WantQuick SummaryBrittany Anderson, founder of Momentum Collective and host of the Mom Sweat Sanity podcast, shares her journey from family real estate business to stay-at-home mom to thriving business owner. In this heartfelt conversation, Brittany reveals how building authentic commu
390 She Works 2 Hours a Week and Her Business Still Grows—Here's How
Building a Business That Honors Your Energy: Emily Fraser's Journey from Burnout to BalanceQuick SummaryEmily Fraser returns to share how she built a thriving online business that generates consistent revenue while working only 1-2 hours per week. After a traumatic brain injury ended her teaching career, Emily discovered how to create a business model that honors her energy limitations—and teaches
389 STOP Hiding Behind PLANNING & PERFECTION! (Do This Instead!)
In this raw, candid solo episode recorded fresh off a full day of client calls and mastermind facilitation, the host makes a compelling case for why market research conversations are the most overlooked yet powerful strategy for business clarity. Drawing from real client experiences and the example of entrepreneur Jonathan Goodman's 100-call approach, this episode challenges the common tendency to
388 Kelsey's In The HOT SEAT! Wasting 10 Hours a Week on Instagram? Here's What to Do Instead
Kelsey Reidl shares her unconventional journey from HR professional to wellness entrepreneur to full-stack marketing consultant. She breaks down her Three M's of Marketing framework, debunks common social media myths, and reveals why mitigating risk—not taking blind leaps—is the secret to sustainable business growth.In This EpisodeHow Kelsey went from HR certification to traveling the world as a f
387 From Accountant to Seven-Figure Exit: Building Systems, Scaling Smart, and Starting Over with Staci Millard
Quick SummaryStaci Millard shares her journey from burned-out accountant to seven-figure business exit and back to entrepreneurship with Thrive Accounting. This conversation dives deep into the realities of scaling a service business, the identity shifts required to become a true entrepreneur, and why community and human connection are more critical than ever in our AI-saturated world.In This Epis
386 How to Know If You Have a Business Opportunity (Not Just an Idea)
What does it take to leave a comfortable corporate career and build a food brand from scratch? Adam D'Eramo, co-founder of Awake Caffeinated Chocolate, made the leap from PepsiCo to entrepreneurship over a single lunch conversation with two friends—and hasn't looked back in 12 years.In this episode, Adam shares the unfiltered reality of building a consumer brand: from testing their first product i
385 Building a Mental Performance Business: From Self-Doubt to Success with Cait Leavitt of Mind With Matter
Quick SummaryCait, founder of Mind With Matter, shares her journey from working in Australia to returning to Canada to launch her mental performance and sports psychology business. In this honest conversation, she opens up about overcoming self-doubt, the importance of community, navigating challenging days as an entrepreneur, and why "mind with matter" beats "mind over matter" every time.In This
384 Why I Disappeared for 2.5 Months (& FINALLY revealing a REBRAND after 350 episodes)
Quick SummaryAfter a two-and-a-half-month hiatus, Kelsey returns to announce the podcast rebrand from "Visionary Life" to "Rain or Shine." This deeply personal episode explores the philosophy behind the new name, why consistency matters even when life gets hard, and how planting seeds during difficult seasons leads to future growth. Kelsey shares vulnerable insights about business ownership, seaso
383 Rebranding, Boundaries & Building a Business That Fits You
Seven and a half years. Over 300 interviews. Countless solo episodes. And now, it feels like the podcast is ready for its next chapter.In this episode, I share a preview of where the show is heading, why podcasting continues to feel like the most authentic way to connect, and how I’ve been rethinking what truly matters in the content I create.I take you behind the scenes of the rebrand currently u
382 Why You Don’t Need a Perfect Plan to Succeed with Jennifer Van Barneveld (Coach JVB)
What does it really take to build strength not just in the gym but in life and business?This week we are sharing an episode where I sat down with Jennifer Van Barneveld (Coach JVB), owner of Strong Fitness Magazine and the powerhouse between Team Strong Girls. Her story is nothing short of inspiring. Jennifer went from selling printer toner, to hitting what she calls her “MacDonald’s Miracle” rock
381 How to Stay Motivated When LITERALLY EVERYONE is on Vacation
Kelsey dives into how to stay inspired, productive, and consistent in your business even when it feels like the whole world has checked out for the last week of Summer Holidays!(But also, if you want to enjoy a dang holiday… please take it!!!)She shares personal stories, practical strategies, and mindset shifts that will help you separate yourself from the pack during what can feel like a ‘slow ti
380 How to Bounce Back When Confidence and Motivation Take a Hit
In this episode, Kelsey dives into one of the most common struggles for entrepreneurs: feeling deflated, unmotivated, or directionless. She shares her personal experiences, mindset shifts, and actionable strategies to regain confidence, rekindle motivation, and get back on track in your business. Whether you’re dealing with a rough month, client setbacks, or just general burnout, this episode is p
379 The “52 Pick-Up” Method for Focused Growth & Why Simplicity Builds a Powerful Brand
In this solo episode, Kelsey pulls back the curtain on the structure, focus, and boundaries that help her show up consistently in life and business.She shares her personal goal-setting system, called “52 Pick-Up,” and explains how assigning just one focus per week has transformed the way she approaches personal development and business growth.Kelsey also opens up about social burnout, the need for
378 The Truth About Tracking Your Numbers (And Why It’ll Actually Grow Your Business)
In this solo episode, Kelsey shares a powerful reminder that sometimes the most unsexy habits in business, like tracking your numbers, are actually the most transformative. Sparked from a candid conversation with her local barista, who casually mentioned the coffee shop was up 35% this summer, Kelsey dives into why knowing your data can fuel motivation, guide smarter decisions and unlock next leve
377 Funnels, Personal Brands & ChatGPT Marketing!
In this episode, Kelsey breaks down the fundamentals of building a marketing funnel that converts. She shares practical strategies for consistent content creation, explores the evolving role of AI in search, and explains how small businesses owners can effectively allocate time to marketing. Kelsey also dives into navigating the balance between personal branding and separating your business identi
376 Why Your Instagram Posts Just Got WAY More Powerful
In this solo episode, Kelsey is diving deep into a few big things that have been on her heart including a major Instagram update that no one seems to be talking about.Instagram just quietly changed the game by making your posts searchable on Google. Your captions now have SEO power which is huge for visibility, especially if you’ve been pouring into social and wondering why it’s not turning into
375 The Career Detours That Led to a Business I Love
This week I am sitting down with the host of The Unexpected Career Podcast on her show where we talk about non-linear paths, redefining success and building a business and life that aligns with your values. From teaching fitness classes and selling essential oils to building a thriving solo consulting business and teaching at the very college she once graduated from, Kelsey shares how she followed
374 The Truth About Publishing: Self vs Traditional, Writing Routines & Getting Your Book Out There with Michael Foglio, Founder of Foglio Publishing.
Have you ever dreamed of writing a book but felt overwhelmed by where to begin? In this episode, Kelsey sits down with Michael Foglio, founder of Foglio Publishing and creator of Memoir Co-Writer, to talk about all things books, publishing, and becoming an author (no matter your background or experience).They dive deep into the state of the book industry in 2025, the differences between self-publi
373 What Every Ambitious Woman Needs to Know about Fertility with Dr. Rachel Corradetti-Sargeant.
In this episode, Kelsey is joined by Dr. Rachel Corradetti-Sargeant to explore a topic that’s rarely discussed on the Visionary Life Podcast but incredibly important, fertility especially for high-achieving women balancing business and family goals. Drawing from over a decade of experience as a naturopathic doctor specializing in fertility, Dr. Rachel shares the realities many women face when tryi
372 Feedback is a B!T&H (But Helps You Grow Like Nothing Else!)
In this episode,Kelsey dives into one of the hardest lessons in entrepreneurship: learning how to receive feedback, especially the kind that STINGS. She shares a personal story about getting tough feedback early in her career and how it nearly broke her but ultimately became a pivotal moment in her growth. She also talks about:Why feedback often feels personal, and how to detach your worth from it
371 | How to Make Your Business Findable Online (even if you’re starting small) with Daniela Furtado
In this episode, Kelsey sits down with digital marketing consultant Daniela Furtado, Founder of Findtable, a boutique agency that helps design and construction businesses grow their visibility online.Daniela shares practical and realistic marketing strategies that work especially for those offering high-touch services, running local businesses, or wanting to build a more premium brand. From levera
370 | What’s Actually Working in My Business Right Now (+ Why I Chose to Double Down on 1:1 Coaching)
In this SOLO podcast episode, Kelsey pulls back the curtain on what’s actually working in her business right now and why she intentionally chose to double down on 1:1 coaching, even when the industry says that’s not the “Scalable” path. She dives into how every investment she’s made in her business has played a role in leveling up both her business and her mindset. Plus, she shares the wild story
369 I attended Alex Hormozi's Scaling Workshop in Las Vegas! Here’s what I learned...
I just got back from a whirlwind trip to Las Vegas where I attended the Acquistion.com Scaling Workshop presented by Alex Hormozi and his team.Definitely not the typical Las Vegas trip, that’s for sure! There was no gambling, no clubbing, and no fancy cocktail bars. However, I did get to spend 2 very full days learning from Hormozi’s team on whether my business was prepared to scale, how to identi
368 How Almost 30 Grew Organically and What Saturn Return Revealed with Lindsay Simcik
What happens when the life you thought you were building no longer feels like it fits? What if the path that once felt exciting now feels... heavy? In this powerful episode, Lindsay Simcik, host of Almost 30 Podcast, joins Kelsey for a deeply honest and illuminating conversation about evolving through life’s biggest transitions.From Saturn Returns to soul journaling to postpartum rediscovery, Lind
367 How a Coffee Bench Sparked a Movement with Nile Coffee Co-Founder Sandrine Somé
What happens when three friends sitting on a coffee shop bench during a pandemic decide to reimagine what a coffee brand can be?On this episode of the Visionary Life Podcast, Kelsey sits down with Sandrine Somé, Co-Founder of Nile Coffee, a black-owned coffee company that’s reshaping the industry by infusing every aspect of their brand with art and culture into everything they do! Sandrine’s entre
366 From Mountain Biking Meltdowns to Marketing Breakthroughs
In this episode, Kelsey opens up about a recent mountain biking experience that tested her physical endurance and mental toughness, offering valuable lessons on resilience, self-compassion, and embracing vulnerability during difficult moments.She then shifts focus to marketing strategies for small business owners and entrepreneurs, emphasizing simplicity, authenticity, and stress-free content crea
365 | How Mint Cleaning became an OVERNIGHT SUCCESS!
In this episode, Kelsey chats with Robyn and Monika, the powerhouse besties and co-founders behind Mint Cleaning, a wildly successful natural cleaning product company born out of a tiny town in British Columbia.These two met at a mom group and became instant friends, and launched a cleaning company the very next day (seriously!). Within hours, they had a waitlist and they’ve been riding that momen
364 | How Genuine Connections Built Her Business (and How They’ll Build Yours) with Kristina Bartold
In this episode, Kelsey chats with Kristina Bartold, an expert in building community and relationship capital.Kristina is the Co-founder of @thesocialsnippet & @highvibe.women as well as a social media expert, and podcast production + events maven.We dive deep into the strategies and importance of community building, networking, and the reality of growing a business, especially when navigating
363 4 Business Lessons That Changed Everything for Me
In this episode, Kelsey is sharing four of the biggest business lessons she’s learned over the past 7+ years of running her personal brand and consulting agency. These aren’t just strategies, they’re mindset shifts that have shaped how she navigates both work and life.From staying consistent without burning out, to making space for personal wins (not just business ones), she’s pulling back the cur
362 From Starting Over to Scaling Up with Ola Adeyemi
Welcome back to another episode of Visionary Life!Today we are chatting with the Founder of Ripples Consulting, Ola Adeyemi.Ola is one of those people who walks into a room and makes you feel like you’ve known her forever. An ex-manufacturing boss from the UK, now an entrepreneur in a brand new country, she knows what it means to start from scratch and build something powerful. In this episode, we
361 From a 90-page business plan to a buzzing community hub w/ Nate Lessnick, Founder of Flow State Bike Co
When Nate dreamed up Flow State Bike Co, it was never just about bikes. It was about belonging. He saw this gap in the local bike scene, no real hub for mountain bikers and gravel rides, to go meet, grab a coffee, talk trail conditions, and feel like they belonged.But making the LEAP from idea to reality? That’s often the hardest part.Nate spent over a year crafting a 90-page business plan. Not be
360 Escaping the Content Creation Rut! (Use the R.U.T. Technique)
Welcome back to another episode of the Visionary Life Podcast. Today we're talking about Social Media Content Creation... and more specfically, what to do when you get into one of those pesky content creation ruts. You know, those times when inspiration seems to have packed its bags and left town? Yep, I've been there too! In this episode, I’m diving into my own experiences of shaking off the cobw
359 Solo Q1 Update! Time Studies, Mindset Shifts, 3 Types of Businesses & More!
Welcome back to another episode of Visionary Life!It’s just me today, your host, and I’m sitting down to reflect on the wrap-up of Q1 and all the exciting opportunities (& challenges!) that come with a fresh season.Honestly, the rhythm of entrepreneurship is such a ride, and I want to share how I’ve been balancing high-energy days with quieter moments for creativity and reflection.I’ll walk yo
358 From Mom of 6 to Label Queen: Julie Cole Shares The Inside Scoop on Mabel's Labels Success
This week, we have an extraordinary conversation with Julie Cole, the co-founder of Mabel's Labels.Not familiar with Mabel's Labels? Mabel's Labels story begins in 2003 when four busy moms noticed a huge gap in the market for durable kids' labels.They are the original waterproof name label for kids.Julie shares her incredible journey from starting a basement business to creating an international m
357 Roundtable Conversation with 4 of my clients! (The highs & lows of entrepreneurship!)
In this special roundtable discussion, Kelsey brings together 3 incredible clients and Mastermind members—April Miranda, Angela Lopes, and Heather Haigh—to explore the intricacies of entrepreneurship, from the initial spark of inspiration to the challenges of balancing the many hats we all wear. We dig into candid reflections on the importance of self-care, the power of community, and how to navig
356 How to Overcome Common ENERGY DRAINS in Life & Business (to BOOST your productivity!)
It's a SOLO show and after a quick LIFE UPDATE I share insights on the energy it takes to pursue big dreams and why consistency is key in business, and I go on to talk about three energy leaks that might be zapping your energy, killing your time, or derailing your focus.We talk about the role of notifications, perceiving everything as urgent, and tracking tasks that drain you. Plus, there's a litt
355 Psychedelics, Personal Style, Passion Projects & Podcasting w/ Lana Pribic
Hey visionaries! Welcome back to another episode of Visionary Life! I've got the amazing Lana Pribic on the show (it's her 4th appearance!) and trust me, you're gonna wanna stick around for this chat. Lana's a storytelling queen, moving from snapping boudoir photos to diving deep into the world of psychedelics and now, she's on this new adventure with Kanna Wellness! We go all over the place in t
354 How To Create Recurring Revenue Through Memberships w/ Stu Mclaren
Today, Stu McLaren shares his Tips for Creating Sustainable Recurring Revenue through Membership Models.Stu McLaren has extensive experience helping entrepreneurs develop membership models, so this episode explores the exponential growth of the subscription economy and its potential to provide stability and predictable profits for business owners. Stu shares valuable insights on building meaningfu
353 Multi-Passionate? Here’s How to Build a Thriving Online Empire
Get a ticket to our upcoming IRL event in Paris, Ontario.https://www.kelseyreidl.com/paris-2025Can I share a quick success secret with you today? It’s a secret that will make you $1000’s or even millions over the coming years.This is advice that my first business coach told me many years ago, and it has really stuck with me and proved to be true.It’s not revolutionary,It’s not sexy,It’s not to ‘st
352 How To Manipulate & Bend TIME (squeeze MORE out of YOUR life!!)
In this episode, I'm sharing my recent thoughts around TIME.Time is so fascinating, isn't it? We've all heard the expression 'Beyonce ALSO has 24 hours in the day...' and then suddenly felt poorly about our lives. But what does the expression actually mean? Yes, we all have 24 hours in the day.But we don't all THINK about those hours equally!In this episode, I ponder the concept of time. And I ask
351 How To Create a Brand Name that STICKS! (w/ The Namer of Wendy’s Baconator!!)
Is being a 'Professional Namer' a real job? You bet it is!I'm interviewing Alexandra Watkins, the Founder of Eat My Words and The Branding Pro Who Made Wendy’s Baconator A Household Name. Pretty neat, right?Alexandra Watkins is a leading and outspoken authority on brand names with buzz. For nearly 20 years, she and her naming firm, Eat My Words, have created love-at-first sight brand names for cou
350 Algorithms Change, Humans Don't + Other Modern Marketing Truths You NEED To Understand
Today, we are delving into the crucial topic of building trust and becoming a better marketing strategist in your own business.There is nobody more qualified to chat about this topic than Jonathan Goodman, founder of the Personal Trainer Development Center. In this episode, Jonathan sheds light on everything that is WRONG with modern marketing right now.In particular, we chat about...avoiding the
349 We're BACK with Season 15! New Years Update + Marketing Predictions for 2025
We're BACK with Season 15, baby! Not only are we celebrating 15 seasons of the podcast, but we're also celebrating 7 years of the Visionary Life Podcast.Yes, you read that right. We have been creating, producing, and sharing weekly episodes for 7 whole years.I still remember when I started this podcast with NO clue what I was doing, and I would travel around Toronto on public transit and show up a
348 A Week with Kelsey: Balancing Family, Fitness, and Running a Company
This week, I’m pulling back the curtain on what a week in my life really looks like.Of course, every week is different. But I wanted to sit down 7 days in a row, and record what happened behind the scenes.I chronicle:what I eat to stay fueled (and how I keep meals mega simple around here)what I do during my 2 days of child-carehow we fit in a 1x weekly date nightspending as much time as possible w
347 Three Effective Ways to Grow Your Business Without Social Media
Growing Your Business Beyond Social Media in 2025: "One of the things that I hear from my clients is that they feel like they don't want to be on social media forever or that they hate social media.".What about you? Are you...Frustrated with the Social Media Algorithm?Not seeing the results you once were?Wondering if there's a better way to build your business that doesn't rely on Social Media?We'
346 Life Update: Thoughts on Taylor Swift, Core Value & Florida Recap!
Back with a Solo Catch Up Episode this week!In this short solo life update, I'm talking about:Florida trip recap: do I regret travelling with my 11 month old? How did it go?How much does a Santa Claus at the Mall make ($$$)Why it's important to know your Business Core Values when making decisions!Black Friday Sale IdeasRyan Holiday vs. Taylor Swift& MORE!Enjoy, visionaries! Thanks for tuning i
345 Get Out of a Business Funk! How to Overcome Tough Days as an Entrepreneur
It’s easy to get caught in a business rut or funk, and the reality is that there will be highs & lows at every level of your entrepreneurial journey!The secret lies in how you manage your funks, and having the right tools to ride it out and to lessen the impact it has on your mood, your motivation and your mission to create impact in this world!In this episode, I share 5 ways to get out of you
344 Level Up Your LinkedIn Game (Insights From My 30-Day Challenge!)
What's working when it comes to Social Media Marketing, right now?If you ask me... it's LinkedIn!(psssst: follow me there! https://www.linkedin.com/in/kelseyreidl/)Even though LinkedIn has been around for 20+ years, it's more alive than ever before - especially for B2B interactions and industry-specific content.LinkedIn is also a great platform for new online business owners, because it supports t
343 How Mike Fata lost 100lbs and built a $100M business
Today we're diving into the inspiring journey of CPG founder and mentor Mike Fata, a nine-figure entrepreneur and co-founder of Manitoba Harvest.In this episode, we explore Mike's personal brand strategy (he's CRUSHING on LinkedIn), treating platforms like Instagram as dynamic trade shows, and the importance of building genuine community connections.Mike shares invaluable insights on engaging with
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